I was in a pool hall the other day when I saw something that caught my eye. There were TV’s throughout the hall and each one was broadcasting a different music video channel. The TV that was directly beside me is what caught my eye. The TV was broadcasting a video that I knew I had never seen before, yet it featured a performer that I instantly recognized. I knew right away that I was seeing the new Bruce Springsteen video. As soon as I saw the video, I whipped out my cellphone and sent myself an email to remind me to buy the album when I was in front of my computer. As soon as I finished sending the email, I was struck by the effectiveness of the music video. In today’s internet marketing circles, it is a given that videos Read the rest of this entry »